I have blonde dyed hair which was badly damaged. It is thin and fine and broke easily. The coconut oil repaired years of damage. I put in all through my hair each morning and leave for an hour or so to absorb. Then rinse in the shower and "wash" with conditioner. I haven't used shampoo in about 6 months. My hair looks and feels fantastic! I also put a little on the ends while damp before styling. No need for any "product" to style.